For a lot of, Chloe Chaidez is the drive behind beloved energy pop band Kitten, identified for underground hits like “G#” and “Memphis.” She’s not too long ago centered on growing different artists by way of PSY Sound, a music and humanities collective primarily based in Los Angeles. It serves as her document label and manufacturing firm.

PSY occasions are identified for weird, excessive power exhibits in suburban backyards, native companies, and rehearsal areas. From the costumed hijinks of Pleasure and Bob to Chaidez’s all-female Physique Get together, the group of misfits straddles the road between music and efficiency artwork.

One PSY artist who’s gained a powerful following is Kian Stevens-Winston, who performs beneath the title Sugar Pit. Though he not too long ago signed with Atlantic Information, his model of zany energetic pop hasn’t modified. The newest Sugar Pit single, “Intercourse Get together,” is simply as unhinged as his viral hit “Buyer Service.” Sugar Pit can also be the duvet boy for the brand new PSY Sound journal.

Watch Demi Ramos discuss to Chaidez and Stevens-Winston about making music collectively and the neighborhood they’ve constructed round PSY.

For extra from Chloe Chaidez, observe her on Instagram and TikTok

For extra from Sugar Pit, observe him on Instagram and TikTok.